A young Hungarian woman in the world of a competitive, male dominated world of perfumes. Former IBS student Viktoria Minya is a young internationally acknowledged star perfumist.
She saw herself on stage, she wanted to become an actress but she studied economics, as an agreement with her parents. Almost by accident, she discovered the world of perfumes when she was on Erasmus in Paris. She always loved perfumes but in Paris she learnt where she should study to become a professional perfumist, the Grasse Institute of Perfumery. The school was expensive, so she began working as an economist, and saving, spending her free time at a nearby Guerlin shop. She was very successful in her job but even more dedicated to her dream. When, at the age of 27 she was offered the director’s position of the same firm where she worked, she rejected it. In her interview she is talking about all these, as well as how the ability to have a “good nose” can be developed. Now she has her own firm and perfume creations. Her Hedonist stunned the profession with its authenticity and originality. Hedonist is a cult product from Indonesia to the US.