Hypnosis 2015: The Jury has been selected

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Hipnózis (Hypnosis) has been the most important competition of Hungarian advertising and creative industry under the aegis of Kreatív since 2001. Following his participation in the jury last year, Professor Bálint Nagy, Head of the Department of Marketing at IBS, has been selected again to be a member of the jury of this prestigious competition in Hungary.

The publisher of Kreatív has signed an agreement with Epica Awards, accordingly, Kreatív will be the official partner of Epica from 2015. The categories and the evaluation process of the jury are equally based on the practice of Epica. The guarantee of an uncompromised and transparent evaluation of the competition is an international jury.

The chair of the jury in 2015 is Mr. Mark Tungate, the content director of Epica Awards.

The composition of the jury of Hipnózis is absolutely unique among Hungarian creative competitions. Representatives of acclaimed international advertisement, communication and marketing periodicals are participating in the evaluation process. This is a guarantee of the objective and transparent evaluation of the participants of the competition. This is also a great opportunity both for the international marketing professionals to meet Hungarian creative ideas, and for the Hungarian agencies to test their ideas in an international professional context.

Turn 1, online evaluation

International members of the jury
Agata Malkowska Szozda, Press Magazine, Poland
Andrey Nadein, Sostav.ru, Russai
Angel Guerrera, Adobo Magazine, Philippines
Anurag Batra, exchange4media, India
Christian W. Larsen, Huset Markedsforing, Denmark
James Schwartz Lanham, BPP University and  Blacksails Consultancy, UK
Luisa Pereira, a prisma:magazin former editor, UK
Maria Jose Acosta, Reporte Publicidad, Argentína
Maria Stella Gallo, Pubblicita'Italia, Italy
Mark Tungate, Epica Awards, France
Mary Maddever, Strategy Canada, Canada
Michael Weinzettl, Lürzer's Archive, Austria
Nicola Zonca, Brand News, Italy
Svetlana Copic, New Moment, Serbia
Tsenimir Chapanov, Sign Café Magazine, Bulgaria
Vladimir Bystrov, APRA, Czech Republic
Zdenek Strnad, Strategie Czech Republic, Czech Republic

Hungarian members of the jury

László Falvay, Y&R, creative director – delegated by the Association of the Hungarian Communication Agencies
Bálint Nagy, Hungarian Advertising Association vice-president– delegated by Hungarian Advertising Association

Zsombor Pál, journalist, Forbes
Balázs Román, editor-in-chief, Kreatív

Turn 2, personal evaluation in Budapest

Head of the jury: Mark Tungate, Epica Awards, France

International members of the jury
Agata Malkowska Szozda, Press Magazine, Poland
Christian W. Larsen, Huset Markedsforing, Denmark
James Schwartz Lanham, BPP University and Blacksails Consultancy, UK
Luisa Pereira, a prisma:magazin former editor, UK
Svetlana Copic, New Moment, Serbia
Zdenek Strnad, Strategie Czech Republic, Czech Republic

Hungarian members of the jury
László Falvay, Y&R, creative director – delegated by the Association of the Hungarian Communication Agencies
Nagy Bálint, Hungarian Advertising Association vice president– delegated by Hungarian Advertising Association
Zsombor Pál, journalist, Forbes
Balázs Román, editor-in-chief, Kreatív

Learn more about last year's Hipnózis here.