The Merits of Twinning with Companies

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Continuing a 13-year–old tradition initiated by Marta Szabados, 94 IBS students this year designed  Corporate Communications campaign plans for MOL Hungary.  In previous years leading enterprises such as Samsung Electronics, SAP Hungary, Vodafone Hungary, Chinoin (Sanofi-Aventis), CX-Ray, Canon Hungary, CIB Bank were involved, among others.  

The views below reflect management, faculty and student perspectives. The comments of  the students were taken from their MOL project assignment.

[[ quote category="student_quotes" entry="marta-szabados-professor-emerita" style="1"]]

[[ quote category="student_quotes" entry="prof-istvan-tamas-founder-honorary-rector-of-ibs" style="1"]]

[[ quote category="student_quotes" entry="prof-balint-nagy-head-of-marketing" style="1"]]

[[ quote category="student_quotes" entry="boldizsar-konja-marketing-communicatios-expert-mol-hungary" style="1"]]

[[ quote category="student_quotes" entry="dr-zsuzsanna-ranki-head-of-career-office" style="1"]]

[[ quote category="student_quotes" entry="jake-hill-" style="1"]]

[[ quote category="student_quotes" entry="lukas-markusich-" style="1"]]

[[ quote category="student_quotes" entry="laszlo-sandor-usa" style="1" ]]

BSc in Management with Marketing